With nearly 25 years of publishing experience, Mike Latronic created
Free Surf Magazine, which made its debut in 2003. Born in Haleiwa,
the surf capital of the world, Free Surf Magazine is dialed into the
global surf community and is the authority on Hawaii surfers and local
beach culture. The magazine promotes a young, free, and energetic
lifestyle. The content is informative and stimulating while remaining
family-friendly.

According to a recent Board-trac study, 91% of kids who surf said
they find out about new lines of clothes/shoes/apparel from magazines.
Free Surf Magazine provides a direct link to this young generation of
hungry consumers.

Currently, 20,000 copies of every issue are printed and distributed
to surf and specialty shops throughout Hawaii and the US mainland.
With no cover price in Hawaii—we are 100% free—your customers
are guaranteed to pick it up.

Free Surf Magazine prints 20,000 copies per issue. Distribution is
split between Hawaii (18,000 copies) and the US mainland (2,000
copies). Magazines are also distributed at contests and beach events
throughout the year.

In 2005, Free Surf Magazine plans to publish monthly. Check
www.freesurfmagazine.com for the latest updates, editorial calendars,
and media information.