Surfer Malia Manuel Joins Sanuk, a Leading Southern California Footwear Brand, As A Brand Ambassador
Christmas comes early for Sanuk, a division of Deckers Outdoor Corporation (NASDAQ: DECK), as the brand officially unwraps the one thing on its wish-list: welcoming professional surfer Malia Manuel to its star-studded squad of brand ambassadors and athletes. See Malia’s official “Welcome to the Team” video.
“I am excited to join Sanuk and to share with the world how comfortable and awesome the product is,” said Malia.
Born and raised on the beautiful beaches of Kauai, Malia Manuel began surfing at the tender age of two and has been highly influenced by her Hawaiian heritage both in and out of the water.
2008 – 14 years old, Malia burst on to the competitive surfing scene, becoming the youngest ever female or male to win the US Open of Surfing.
2012- Malia took home top honors as the ASP Women’s Rookie of the Year.
2013 – Malia, now 20, is one of 17 women competing on the ASP Women’s World Tour.
In addition to Sanuk, she currently rides for O’Neill, VonZipper, and Mayhem Surfboards and is recognized as one the sport’s most progressive and stylish stars. Malia has her sights firmly set on winning the 2014 world title.
“We’re incredibly stoked to welcome Malia to our family. Malia will provide an authentic female touch to Sanuk and she exemplifies “Smile… Pass It On!” said Sanuk Marketing Manager, Tommy Campagne. “Oh, and did I mention she rips?”
Twice recognized at the SIMA Image Awards as the 2007 and 2010 Footwear Product of the Year, Sanuk makes creatively inspired and distinctively designed footwear for the global outdoor community. Taking its name from the Thai word for fun, the brand is best known for its Sidewalk Surfers, often referred to as “Not-A-Shoes”, for their patented sandal construction which allows your feet to bend and flex in natural comfort. Founded by Southern California native and surfer Jeff Kelley, Sanuk sponsors a spectrum of premier athletes, including surfers Donavon Frankenreiter and Dave Rastovich and rock climbers Chris Sharma and Daniel Woods. Sanuk products are now distributed in nearly 70 countries worldwide. Smile…Pass It On!
About Deckers Outdoor Corporation
Deckers Outdoor Corporation is a global leader in designing, marketing and distributing innovative footwear, apparel and accessories developed for both everyday casual lifestyle use and high performance activities. The Company’s portfolio of brands includes UGG® Australia, Teva®, Sanuk®, TSUBO®, Ahnu®, MOZO®, and HOKA ONE ONE®. Deckers Outdoor products are sold in more than 50 countries and territories through select department and specialty stores, 105 Company-owned and operated retail stores, and select online stores, including Company-owned websites. Celebrating the 40th anniversary of its founding in 2013, Deckers Outdoor has a history of building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally. For more information, please visit www.deckers.com.