Waimea Valley Curly Hawaiian Koa Waves Concert Handcrafted Ukulele Handcrafted Unique Ukuleles made with Local Wood from the Heart of...
In the annals of all recorded surfing history, Waimea Bay on the North Shore of Oahu, Hawaiʻi, has been one...
One of the most prestigious events in big wave surfing, the Peahi Challenge, is back this winter in a new digital format. The new digital event was created by Daniel Goldberg, a local Maui Big Wave surfer with 25-years of experience at Peahi. Goldberg is the founder of the Pe’ahi...
By Mike Latronic – Former event winner Greg Long rode more than one Waimea monster to clinch his victory in...
By Amanda Blackwell – “Eddie would go.” A common vernacular often said to pay homage to the Herculean legend, one...
By Aukai Ng Photos Brent Bielmann, Linda Kea and Aukai Ng Over the last few years, there has been a rise of longboarders from Waikiki competing on the Championship World Tour. With more representation from Queens beach, there are more eyes on Hawaiian longboarding. However, many Hawaiians want to see...
Bruce Irons
The Eddie Aikau champion reflects on his win and his brother, Andy
By Mike Latronic – After a heated fist fight with his older brother, Bruce Irons turned his burning desire to...
Red Bull is expanding its offerings in their zero-sugar lineup, launching two new Red Bull Sugarfree Editions. The Red Bull...
Coconut Smuggler’s Pre and Post Surf Hair Products Embrace your inner beach bum with Coconut Smuggler’s Pre and Post Surf Hair Products. Crafted by an ocean loving hairstylist, our reef-friendly, natural formula keeps your hair and skin hydrated in the salt. With eco-friendly packaging and a scent that’s pure beach...
The Spirit Rack Explore LISS’s Spirit Rack: a sustainable vertical stand for 3-4 surfboards with fins or 6-8 without, crafted...
Eweleiula Wong (HAW) and Luke Tema (HAW) claimed wins at the World Surf League (WSL) The Hawaiian Islands Sunset Pro,...
Jamie O’Brien
The Maverick of Surfing and Digital Influence
By Mike Latronic – In the world of surfing, there are those who ride waves, then there are those who redefine what it means to be a surfer. Jamie O’Brien is the latter. One such maverick—a professional surfer whose name has become synonymous with fearlessness, innovation, and the relentless pursuit...