Join us on Friday, August 8 for Meet the Legends: Eddie Aikau Big Wave Photo Exhibit, an unforgettable evening paying...
HUNTINGTON BEACH, Calif., USA (Sunday, August 3, 2025) – Today, Sawyer Lindblad (USA) and Levi Slawson (USA) won the 2025...
The World Surf League (WSL) released the schedule for the 2026 Championship Tour (CT) and shared the new event formats. Marking the 50th year of professional surfing, the combined men’s and women’s calendar, which includes an increased women’s field, will feature 12 events in total. Nine regular-season stops and two...
Its all about stoke in sunny Southern California! The newest edition of Freesurf has just hit the stores and just...
By Mike Latronic – As a publisher based in Hawai’i I’m no stranger to witnessing the world’s best surfers perform...
Surf Trip 101
El Salvador Delivers
By Mike Latronic – If there’s one place redefining what a surf trip should be, it’s El Salvador. With machine-like point breaks, warm water, and deeply rooted surf culture, this Central American jewel is firing on all cylinders. Whether chasing world titles or just chasing stoke, El Salvador is proving...
By Kaea Latronic –Â At just eleven years old Zoee Bradshaw is consistently and rapidly carving out a top spot amongst...
Gabriela Bryan (HAW) and Connor O’Leary (JPN) won the Corona Cero Open J-Bay, Stop No. 10 on the World Surf...
Pilates
Prepare and Repair for Surfing
An Interview with Sally Cohen / Written by Alexandra Kahn Most of you are familiar with Yoga and its benefits for flexibility, breathwork, balance, and mental strength. However, another similar form of exercise has been around for over 100 years, thanks to Joseph Pilates. In the early 1900s, German-born Joseph...
New inventory of Island Fin Design available at Hi-Tech Kahului.. A flexible set-up currently traveling with North Shore friends and...
Stoked to see Lotus and Luna partnering with our friends at HIC. Delightfully lightweight, this playful relaxed pant is comfy...
Salt, sun, and sand are non-negotiable. Dry, fried hair doesn’t have to be. Coconut Smuggler’s ocean-friendly formulas keep your hair healthy through endless sessions — without junk that trashes the reef. It’s clean, simple, and made for life in (and out of) the water. Oh, and it smells like a...